Designers: Rachel Lee

Tutor: Dr Oliver Vodeb

Subject: Socially Responsive Communication

Date: 1 Nov, 2012

Twinkle twinkle little star,
Brainwashing your mind little by little.

Mao is portrayed as pixie slowly infiltrating communist thoughts to the complying child, while singing the nursery rhyme.

Aimed at revealing propaganda in societies, Rachel focused on the China Model textbook, commissioned by the Hong Kong government as a National Education program model for students to learn more about China. Using education as a propaganda tool, the booklet contained biased content of beautifying Chinese government without mentioning negative aspects of human rights and political issues, and infiltrating black propaganda elements of China being democratic compare with America political system is a failure to brainwash readers.

With the protesters producing materials against the scheme, caricatures, posters, t-shirts, stickers and balloons are chosen as suitable media for participants to use in protest. The caricatures showed the propagandistic content in the booklet and power relations between China and Hong Kong, informing the public about brainwashing qualities of the program and impact once the scheme has passed. Caricatures are then applied onto other mediums as motifs to achieve a cohesive outcome.